Recently, according to the data released by Fenabrave (Federao Nacional dos Distribuidores de Veículos Automotores) of Brazil, Chery ranked among the top ten in automobile sales for five consecutive months with a sales volume of 4,036 in September, with a year-on-year increase of 84.7%; From January to September, it had a cumulative sales volume of 27,839, which surged by 120% year-on-year. This figure is much higher than 14% achieved by the Brazilian automobile industry this year.
Chery’s partners in Brazil say that this demonstrates the ability of the Chery brand to continue to grow. Although the global automobile industry is facing many challenges, Chery has successfully overcome these difficulties. With the launch of new products and the expansion of dealer network, Chery will continue to create new miracles in Brazil.
In terms of subdivided models, in September, Tiggo 5x once again became the best-selling model of Chery brand with a sales volume of 1,122, followed by Tiggo 8 and Tiggo 3x. Among them, Tiggo 3x, which was launched this year, is a highly competitive model, which is favored by Brazilian consumers with its fashionable design, abundant configuration and efficient and economical power system, and will have better market performance in the future.
At the beginning of October, Arrizo 6 Pro, a new member of Pro family, was grandly marketed in Brazil. The marketing of Arrizo 6 Pro not only enriches Chery’s product types, but also marks the growth of Pro family in Brazil. Pro series products have obvious fashion and technological features, representing Chery’s latest technical strength. As the first car model of the Pro family, Arrizo 6 Pro has the most remarkable features of fashionable design, unique and novel front grille and LED headlights, and through taillights which create its vigorous and stylish character; at the same time, it has the technological configuration beyond the models of the same level, such as the standard 10.25-inch touch central control panel and full LCD dashboard, and the compatibility with CarPlay; in addition, Arrizo 6 Pro’s embracing luxurious cockpit design brings comfortable driving experience to users.
Brazil is the largest automobile market in Latin America and one of the most important markets in the world, and it is also an important part of Chery’s global layout. In the past few years, Chery has established a brand-new brand image, network standards and service system. Since the beginning of this year, Chery’s market share in Brazil has repeatedly hit record highs, and it is believed that there will be more amazing market performance in the fourth quarter.