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Aisin Seiki: ILY-A Personal Mobility Device Wins Good Design Award

ILY-A, a personal mobility device jointly developed by Aisin Seiki and Chiba Institute of Technology (location: Narashino, Chiba Prefecture, Chairman: Osamu Setokuma) has been honored with a Good Design Award (“G-Mark”) for fiscal 2015, presented by the Japan Institute of Design Promotion. It was also selected as one of the Good Design Best 100, which … Continued

ILY-A, a personal mobility device jointly developed by Aisin Seiki and Chiba Institute of Technology (location: Narashino, Chiba Prefecture, Chairman: Osamu Setokuma) has been honored with a Good Design Award (“G-Mark”) for fiscal 2015, presented by the Japan Institute of Design Promotion. It was also selected as one of the Good Design Best 100, which are candidates for Special Awards.

ILY-A can be transformed into four forms for a wide variety of applications. While nearly as compact as a stroller, it is equipped with a newly developed “intelligent safety” applying robotics technology, automatically slowing down the vehicle and controlling the braking when an obstacle or person, still or in motion, is detected in its path.

Safe and user-friendly, ILY-A broadens the user’s range of activity. This futuristic vehicle contributes to the realization of a society in which people of all generations, from youth to active seniors, can be active participants. ILY-A received the Good Design Award based on high acclaim for its stylish design and effective fusion of state-of-the-art technology with the excitement unique to vehicles. Moving forward, Aisin Seiki aims to establish ILY-A as a lifestyle-aiding device that broadens users’ range of activity significantly.

Aisin Seiki first earned the “G-Mark” in 1961, and this is its 101st award.

 

◎ Comment from the designers
We felt it was important to design something that is more than just a mode of transport, a device that provides comprehensive support for people’s lifestyles, taking into consideration new relationships between people and mobility in the lifestyles of the future. Another goal was to create a design that appeals to young and old alike, something that people of all ages will want to use.

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