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Author Archives: Xavier Boucherat

“FEV Virtual Engine 25.1”: dynamic simulation with extended functionality

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Aachen-based engineering service provider FEV has launched a new release of its “FEV Virtual Engine” 3D powertrain dynamics simulation software. Version 25.1 offers significant enhancements for elastohydrodynamic (EHD) journal bearing and piston-liner simulation as well as an advanced friction analysis for chain drives. “With the new release, we have added ...

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Midyear changes boost Lexus IS ratings, earning it top award

The 2017 Lexus IS, a midsize luxury car, qualifies for the highest award from the Insurance Institute for Highway Safety after changes were made to improve protection in small overlap front crashes and in rear crashes. To earn the 2017 TOP SAFETY PICK+ award, a vehicle must have good ratings in all ...

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Nissan TITAN targets younger buyers and injects levity into serious realm of truck advertising with ‘No Lazy Horses’ campaign

TITAN attracts a higher percentage of Millennial and Generation X buyers1, continues to target a different, younger buyer with a humorous, attention-grabbing approach New irreverent campaign introduces “lazy horses” to increase awareness of the new Nissan TITAN line of pickup trucks with younger truck customers, bucks traditional truck advertising tone ...

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Dacia teams up with Aardman

Dacia has teamed up with Oscar® winning studio Aardman for its latest video — Simple is Smart. The spot features an animated drive through a paper pop-up city to demonstrate the simplicity of the Dacia line-up. Shot in a single camera movement through CGI, it follows a car driving around ...

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Total enters the petroleum product retail sector in Mexico

Total

Total has entered into an agreement with GASORED, a group of service station owners, to rebrand a network of around 250 service stations in and around Mexico City under the Total brand. Present in Mexico since 1982, Total is aiming to capitalize on the deregulation of the country’s fuel sales ...

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New S Appearance Package offers sporty look for 2018 Chrysler Pacifica

The award-winning Chrysler Pacifica is now available with a new attitude, courtesy of the S Appearance Package. With the S Appearance Package, the 2018 Pacifica gets a sporty look featuring black accents inside and out. Already the most awarded minivan of both 2016 and 2017, the Chrysler Pacifica’s available new look is ...

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GM advances self-driving vehicle deployment with acquisition of LIDAR developer

General Motors Co (NYSE: GM) announced today it acquired LIDAR technology company Strobe, Inc. As part of the deal, Strobe’s engineering talent joins GM’s Cruise Automation team to define and develop next-generation LIDAR solutions for self-driving vehicles. “Strobe’s LIDAR technology will significantly improve the cost and capabilities of our vehicles ...

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Meritor® Launches 79000 Axle for Transit Bus Segment

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Meritor, Inc. (NYSE: MTOR) announced today the launch of its next generation 79000 single-reduction drive axle for transit buses with a lifespan three times longer than previous offerings. It is available to OEMs in early 2018. “Our new 79000 axle was specifically developed and validated for the North America transit bus ...

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GILLIG and Cummins announce electrified power partnership at APTA

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GILLIG LLC and Cummins Inc. (NYSE: CMI) announced today their electrified power partnership at the APTA public transportation show taking place in Atlanta. The technical collaboration work focuses on integrating and optimizing new battery electric technology from Cummins that will soon power GILLIG zero-emissions transit buses. The technical development agreement was announced by Derek Maunus, ...

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