The EV charging experience is still lacking

Consumers across key markets continue to find the process of plugging in frustrating. Several key pain points must be addressed, writes Freddie Holmes

Electric vehicle (EV) recharging has been one of the industry’s most hotly debated issues over the last five to ten years. As efforts to increase range have moved most mass market EVs closer to 200 miles per charge, attention is now turning to the charging experience.

For many, the goal is to replicate the process of filling up a gasoline or diesel vehicle, which needs only a few minutes at the pump. However, how long an EV takes to charge depends on a myriad of factors, from the percentage of charge remaining when the vehicle is plugged in, to how old the battery is, the performance of the battery management system, the kind of battery materials being used and even the weather. The type of charger being used can also massively impact waiting times.

Rivian aims to create a network of charging stations based around key outdoor adventure hotspots

Most public stations charge at rates

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