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Mitsubishi localising ASEAN R&D

Emerging markets are taking on a greater proportion of global vehicle sales, and getting it right in these regions has become increasingly important. However, these markets often demand specific model adaptations and customisation, and insider knowledge in these areas is essential. Mitsubishi is responding to the challenge with a push for localised R&D in the … Continued

Emerging markets are taking on a greater proportion of global vehicle sales, and getting it right in these regions has become increasingly important. However, these markets often demand specific model adaptations and customisation, and insider knowledge in these areas is essential. Mitsubishi is responding to the challenge with a push for localised R&D in the ASEAN region.

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