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Large recalls not affecting brand reputation

Just 5% of new vehicle shoppers say they would not consider purchasing a General Motors model after its recent recall of over seven million vehicles, according to a new survey by Kelley Blue Book (KBB). It’s time to log in (or subscribe). Not a member? Subscribe now and let us help you understand the future … Continued

Just 5% of new vehicle shoppers say they would not consider purchasing a General Motors model after its recent recall of over seven million vehicles, according to a new survey by Kelley Blue Book (KBB).

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