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Interview: David Labrosse, Head of Product Planning, Kia Motors Europe

The future is electric, says Kia’s Head of Product Planning

David Labrosse is responsible for the planning of all Kia’s products sold in markets across Europe. Based in Hyundai’s European R&D Centre in Germany, Labrosse works with the development teams in South Korea in order to bring Kia products to life. In a recent interview with Automotive World, Labrosse discussed the launch of the Soul EV and examined some of the current trends that govern the EV segment.

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