Incumbents to take biggest hit from future profit pool shifts

Emerging profit pools could account for 40% of industry revenue in the future, but what does that mean for the incumbents? By Megan Lampinen

Changes in technology, government regulations and society are reshaping the automotive industry, and its profit pools. Shared mobility, autonomous vehicles (AV) and electrification are among the most disruptive trends today. How these play out in the coming years will determine which incumbents thrive and which won’t survive….

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