Data marketplaces can monetise the connected car

Players across the mobility sector and beyond are sharing datasets through online portals. It is creating better services and generating new revenue. By Freddie Holmes

A marketplace brings a range of products from many companies to one convenient location, where consumers can pick and choose what suits their needs. As more connected car data becomes available and third parties seek insight that can be gleaned from it, data marketplaces are being created to provide this same service.

Special report: Connected vehicle data management

Israeli company Otonomo has built what it calls a one-stop shop for connected vehicle data, which can be leveraged by fleets, mobility and transportation providers, smart cities and other consumers. In essence, the reams of data being gathered by vehicle manufacturers is being added to a secure database and shared with the world. The idea is that by opening up data to everyone else—including competitors—everyone involved can benefit.

It is a step-change from

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