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UK: Frost surveys ‘Gen Y’ automotive preferences

Personalisation and new technologies are the top vehicle choice features for European Generation Y drivers, according to Frost & Sullivan research. A medium-size PHEV with MP3-capable system and wired USB is apparently an ideal vehicle for a Generation Y consumer. European Generation Y consumers like to project their social Subscribe to Automotive World to continue … Continued

Personalisation and new technologies are the top vehicle choice features for European Generation Y drivers, according to Frost & Sullivan research. A medium-size PHEV with MP3-capable system and wired USB is apparently an ideal vehicle for a Generation Y consumer.

European Generation Y consumers like to project their social

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https://www.automotiveworld.com/articles/92885-uk-frost-surveys-gen-y-automotive-preferences/

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