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Presentation Slides: Electric vehicles - a new customer approach

Date published: Wednesday, September 21, 2011

Tags: Batteries, Charging Infrastructure, Electric Vehicles / EVs / PEVs / BEVs, Electric Vehicles, Forecasts, Future Models, Incentives, OEM Strategy, PSA Peugeot Citroen.

Slides from a presentation by Tobias Reich, PSA Peugeot Citroen's Marketing Director for Electric Vehicles, on the French OEM's approach to EVs and sustainable mobility.

Topics covered include:

  • EV subsidies
  • EV market potential
  • The PSA product strategy
  • PSA's electric vehicles
  • Success factors in the EV world
  • Mu by Peugeot
  • Lithium Ion batteries

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