Presentation Slides: Electric vehicle pricing - life after government incentives
Date published: Wednesday, September 21, 2011
In this presentation, Toby Procter, a director of UK-based Trend Tracker Ltd, outlines the prospects for electric vehicle prices once governments stop offering financial incentives to customers.
Topics covered include:
- Core problems for mobility
- Core problems with the EV solution
- Reducing costs to make EVs sustainable
- Improving EV range
- External factors needed to help EVs survive
- The scale of the challenge
- The value of ‘feebates’
- Big questions on EV infrastructure
- Supporting one car for the price of two
- The structure of public recharging markets
- Ramping up EV production
- Creating competitive products
- The need for EVs to be game-changers


