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India: Tata-Fiat to launch and distribute Alfa Romeo, Ferrari and Maserati brands

Friday, January 11, 2008,

Tags: Fiat SpA, Joint Ventures, Manufacturing, OEM Strategy, Tata Motors.

AutomotiveWorld.com

As part its strategy to reposition the Fiat brand in India and associate it with premium-priced vehicles, Fiat Group, in partnership with Tata Motors, is to introduce first the Alfa Romeo brand, the...

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Published on Friday, January 11, 2008

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