INFINITI today announced that the all-new 2019 QX50 luxury midsize crossover leads the pack of runners at the world’s premier distance running event, the 122nd annual Boston Athletic Association’s (B.A.A.) marathon. As a proud sponsor of the Boston Marathon, INFINITI’s QX50 also led the weekend’s series of events including the 5K, 10K and Half Marathon as the official pace vehicle.
In celebration of the “Year of Service,” a B.A.A. campaign celebrating the altruism that bonds country, mission, and community, local volunteer and hero Deb Kerr rides in the all-new INFINITI QX50 pace vehicle during the marathon. Through her work with the Semper Fi Fund, Kerr assists military members and victims of the 9/11 attacks and 2013 Boston Marathon bombing. INFINITI donates $10,000 to the Semper Fi Fund on behalf of Kerr and the Greater Boston Area INFINITI Retailers.
“INFINITI is extremely proud to be partnering with The Boston Athletic Association for this year’s marathon, and it is truly an honor to have the most advanced vehicle we have ever designed setting the pace at one of the world’s most renowned athletic events,” said Tedros Mengiste, Regional Vice President, East region for INFINITI USA. “We are pleased to be supporting the Semper Fi Fund with a donation to a community hero like Deb Kerr.”
Today, INFINITI also provides mobile device charging lockers for participants and spectators, which will be located at Copley Square and the marathon’s family meeting area at the intersection of Stewart and Berkeley Streets. An INFINITI luxury lounge highlighting the brand’s unique craftsmanship is open for visitors to enjoy at the finish line area.
On sale now at INFINITI retailers nationwide, the 2019 QX50 is the brand’s most advanced vehicle to date and embodies everything INFINITI stands for: beautiful design, advanced technology and empowering performance features. The all-new INFINITI QX50 features the world’s first production-ready variable compression, the VC-Turbo, engine providing the power and strength of a sprinter with the efficiency and endurance of a marathon runner. It combines the power of a 2.0-liter turbocharged gasoline engine with the torque and efficiency of an advanced four-cylinder diesel engine.
About the Boston Athletic Association (B.A.A.)
Established in 1887, the Boston Athletic Association is a non-profit organization with a mission of promoting a healthy lifestyle through sports, especially running. The B.A.A.’s Boston Marathon is the world’s oldest annual marathon, and the organization manages other local events and supports comprehensive charity, youth, and year-round running programs, including high performance athletes and running clubs. Since 1986, the principal sponsor of the Boston Marathon has been John Hancock Financial. The Boston Marathon is part of the Abbott World Marathon Majors, along with international marathons in Tokyo, London, Berlin, Chicago, and New York City. More than 60,000 runners will participate in B.A.A. events in 2018. The 122nd Boston Marathon is held on Monday, April 16, 2018.
