Sales Forecast: Turkey's new vehicle market - prospects to 2015
Date published: Monday, April 11, 2011
Description
Turkey's geographical location puts it at the centre of trade between Europe, the Middle East and Africa. It is a well-established manufacturing centre, with considerable OEM and supplier presence, both in the passenger car and commercial vehicle sectors. Traditionally, production has depended on export to Europe, as well as Africa and Asia. Indeed, by specialising production, several OEMs have made Turkey a global centre of excellence. Local production is also playing an increasingly important role in domestic sales.
The country has enjoyed investment by a variety of global OEMs keen to take advantage of the country's young, highly educated and growing labour force. Turkey's EU candidacy has been a key factor behind many investment decisions in recent years. However, opposition to Turkey's entry into the EU is mounting, not only within the EU but within Turkey itself. As a result, analysts and commentators are advising investors to prepare for the very real prospect of Turkey remaining permanently outside the EU, albeit with the preferential trade agreements which exist between it and the EU.
This three-part report provides:
- Socio-political and macro-economic data, as well a historic overview of the country and a summary of the country's vehicle market;
- Examination of the passenger and commercial vehicle markets in 2010, with insight into the prospects for these markets;
- Historical data from 2006, with a forecast to 2015.
Table of contents:
Executive summary
Introduction
Chapter 1: Country profile
Socio-political data
Macro-economic data
Imports, exports & sectoral activity
Infrastructure data
Overview and History
Economic outlook
History of the automotive sector
Recent manufacturing investments and announcements
Vehicle manufacturer investments:
Supplier investments
Proposed investments
Chapter 2: Passenger cars
Car market characteristics
Drivers of demand in 2010
Segmentation
Renault
Tofas (Türk Otomobil Fabrikasi A.S.) - Fiat/PSA Peugeot Citroën/Opel
Ford
Hyundai
Toyota
Honda
Chinese OEMs
Chapter 3: Commercial vehicles
Commercial vehicle market overview 2010
LCV sector (up to 3.5t)
HCV sector
Commentary - commercial vehicles
Daimler
Ford
Tofas
Chapter 4: Market forecasts
Sales
Market share %
Chapter 5: Outlook
Passenger cars
Commercial vehicles
LCVs
HCVs
Appendix 1: Definitions
Appendix 2: Emissions standards
Appendix 3: forecasting light vehicles – methodology
Appendix 4: forecasting commercial vehicles
Methodology
Long term developments
Freight demand
Existing capacity
Data availability


