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Opel Group – more testimony than rebranding

General Motors is rebranding its European operations under the newly set up Opel Group, the latest development in its efforts to turn around the loss-making business. The new structure took effect 1 July, and will bring together oversight for Opel/Vauxhall, Russia and other European operations under the responsibility of the Opel Group. It’s time to … Continued

General Motors is rebranding its European operations under the newly set up Opel Group, the latest development in its efforts to turn around the loss-making business. The new structure took effect 1 July, and will bring together oversight for Opel/Vauxhall, Russia and other European operations under the responsibility of the Opel Group.

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