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The next in-car technology – which could be as important as an airbag

Seeing Machines CEO explains why driver-monitoring systems are one of the next major innovations in automotive safety.

The European Automotive Safety Organisation says that 90% of road accidents are caused by drivers who are distracted or inattentive. In the US, the National Highway Transportation and Safety Administration (NHTSA), the Department of Transportation (DOT) and the Virginia Tech Transportation Institute found 74% of all accidents involve driver distraction.

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