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UK: Luxury buyers top target for green sales – GfK

Owners of luxury cars, and not traditional environmentalists, should be the leading target for manufacturers/dealers of environmentally friendly vehicles, according to new research from UK-based company GfK Automotive. A study of more than 3,000 UK drivers indicates that some premium car owners are three times more likely than traditional environmental ...

Owners of luxury cars, and not traditional environmentalists, should be the leading target for manufacturers/dealers of environmentally friendly vehicles, according to new research from UK-based company GfK Automotive. A study of more than 3,000 UK drivers indicates that some premium car owners are three times more likely than traditional environmental …

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